As you’ve probably noticed from my most recent blogs, I’ve been going through a bit of a personal wellness journey, using gamification to help me improve my overall health and fitness.
In a previous blog article, Fun vs performance, I talked about how Gamification can influence performance and illustrated my point with the formula “F+E2 = P (Fun plus engagement squared equals...
Know the player, know the game. The 6 player types in game design.
The six player types, which were initially developed using the Bartles model in 1996 and then refined by Marczewski in 2015 form a vital part of the key messages found throughout our blog.
Companies of today need to be relevant, innovative, high performing and customer centric. To achieve this they need to ensure they have clearly defined objectives and are able to engage with staff...
