Using gamification to liven up your digital surveys won’t just send the QUALITY of your responses through the roof, it’ll also result in far more QUANTITY. Great news for anyone seeking customer,...
Is this gamification’s endgame?
For as long as gamification has been around, experts have been predicting its demise. Instead of planning a funeral, we propose a reboot. Move over gamification. Hello Motivational Design.
It’s all in the brain: Gamification neurochemistry 101
We now know that the brain is triggered and motivated like clockwork. Understanding a (teeny) bit about the main neurotransmitters is key to getting gamification right.