image_blackhat02
May 23, 2019

What’s a ‘black hat core drive’ and why do you need to know?

Effective gamification uses complementary core drives strategically. Convey urgency, scarcity and loss potential with black hat motivators. Drive development, achievement and meaning with white...

turbocharge sales channel performance
May 9, 2019

How gamification can turbocharge sales channel performance

Make the leap from mediocrity to meritocracy. Gamification can create sales superheroes.

borntocompete_04
April 11, 2019

Born to compete

Gamification works because it taps into the powerful and instinctive drive that is our love of competition. We propose harnessing this innate human characteristic for social good. Are you in?

gamification
March 7, 2019

The science of using collectables in gamification

Using collection sets in gamification sustains engagement and taps into a deep-rooted human drive to collect and acquire things.

employee onboarding
January 24, 2019

Permission to board. Winning at employee onboarding with gamification.

Employee onboarding doesn’t get the attention it deserves at most organisations.

10687-Playa-Jan-Blog_featured-1
January 10, 2019

Gamification show and tell

Where are you with gamification? Just getting going, researching your options, or still wondering how it works and what it can do for your business? 

A new take on gamification
December 19, 2018

A new take on gamification

Gamification is evolving, as ever more research on motivation creates a broader reference for more purposeful, effective design. So, let’s call gamification for what it is: motivational design.

Make better leaders
November 20, 2018

Make better leaders and have fun doing it

Gone are the days of dictators and autocrats in the workplace. These days, successful leadership is about working together and allowing all voices to be heard. Such skills are remarkably...

Two-parts-gamification-one-part-content
October 23, 2018

Two parts gamification, one part content

We’re experts at using cutting-edge gamification strategies to engage and motivate your employees. Once we’ve got their attention, however, it’s up to you to make sure there’s plenty of meat in...

Gamification-fast-facts
October 18, 2018

Gamification fast facts

By 2023, the global gamification market is predicted to reach 19.39 billion dollars.

gamification
October 4, 2018

Hunger gamification

What gets you out of bed in the morning? Screaming toddlers don’t count, I’m talking about the essential you. What’s the intrinsic need, the raison d’etre, that moves you to get up, get out and...

feedback is bad for you health blog header
September 28, 2018

Caution. Feedback can be hazardous to your health.

In a long-overdue rehaul of industrial era performance management practices, a host of Fortune 500’s have ditched the annual employee performance review in favour of more frequent feedback. 

gamification-neurochemistry
September 25, 2018

It’s all in the brain: Gamification neurochemistry 101

We now know that the brain is triggered and motivated like clockwork. Understanding a (teeny) bit about the main neurotransmitters is key to getting gamification right.

gamification
September 18, 2018

Getting going with gamification

Where are you going with gamification? Do you need to energise contact centre performance? Maybe drive sales targets? Gamification can get you there. Get off to a good start with these quick tips.

Gamification
August 31, 2018

Gamification five ways

financial upliftment
August 14, 2018

Gamification inspiring financial upliftment

As you’ve probably noticed from my most recent blogs, I’ve been going through a bit of a personal wellness journey, using gamification to help me improve my overall health and fitness.

put gamification to work
July 18, 2018

5 Ways to put gamification to work

The spectacular rise of gamification, from a commercial non-starter in 2002 to a USD 2.17 billion global industry in 2017 belies the persistent confusion about what it is and what it can do for...

blog-hero-with-thousand-faces
June 6, 2018

The hero with a thousand faces

Don’t worry, this is not Game of Thrones and I am not saying that your players will join forces with the Faceless Men. 

player types
May 3, 2018

Know the player, know the game

The six player types, which were initially developed using the Bartles model in 1996 and then refined by Marczewski in 2015 form a vital part of the key messages found throughout our blog.

performance
April 9, 2018

Fun vs performance

Companies of today need to be relevant, innovative, high performing and customer centric. To achieve this they need to ensure they have clearly defined objectives and are able to engage with staff...

enhance employee performance
April 4, 2018

Does gamification really enhance employee performance?

Businesses continue to look for ways in which their employees may become more effective. This is often bundled with a desire for more engagement and it all boils down to a workforce that is more...