borntocompete_04
April 11, 2019

Born to compete

Gamification works because it taps into the powerful and instinctive drive that is our love of competition. We propose harnessing this innate human characteristic for social good. Are you in?

blog-Shall-We-Play-A-Game-01
June 4, 2018

Shall we play a game?

New gamification clients often start conversations with a request to build a game. As providers of gamification solutions, we are not game developers and yet for most providers of gamification...

blog-05
May 3, 2018

Know the player, know the game

The six player types, which were initially developed using the Bartles model in 1996 and then refined by Marczewski in 2015 form a vital part of the key messages found throughout our blog.